Analytics
MatrixMaxx Training Webinar: Measuring Member Engagement with BI and Reporting Tools
Want to get a clearer picture of your member engagement? By tapping into data available through the robust reporting tools in MatrixMaxx and tying it together with the invaluable data in your Google Analytics reports, you can better understand your members activities, and craft a strategy for reaching and engaging them in new ways. Curious…
MatrixMaxx Use of Cookies
MatrixMaxx uses a variety of cookies to support our functionality. Cookies are bits of data stored within the users browser, to support or enhance website functionality or performance. Per recent privacy regulations, like GDPR, these cookies fall into two key types: Essential Cookies (aka Required Cookies) used to support the basic functionality of the site…
MatrixMaxx 17.3 went live September 28, 2017 (Search Saver and Bulk Stamper)
Fall 2017 is here, and so is the latest release of MatrixMaxx. MatrixMaxx 17.3! For a guided walk-through of the release be sure to watch the recording of our free Overview Session which occurred on Monday, October 2, 2017, 11am Eastern time on WebEx. Enhancements in MatrixMaxx 17.3 include … Search Saver. The ability to Save your Searches and…
Tracking Membership Conversions using parameterized URLs and the marketing code source field
Generating interest in your organization, and converting new members, is a top priority for any association or professional society. Getting visitors to your site is the first step, and when they join or renew as a member you want to know which marketing campaign was successful. You can easily track these conversion sources by using…
Tracking Commerce Product Order Conversions using parameterized URLs and the marketing code source field
In today’s market, getting visitors to the store is only half the battle. You want to make that conversion. You want them to buy that product, and when they do, you want to know how they got to it, so you know what works and what to change. You can easily track these conversion sources…