Analytics
MatrixMaxx 17.1 went live March 21, 2017 (Expansion of Conversion Tracking using UTM codes)
Spring is here, and so is the latest release of MatrixMaxx. MatrixMaxx 17.1 rolls out expanded Conversion Tracking using Analytics UTM codes, and more! For a guided walk-through of the release — and a sneak peek at the upcoming WWW Store upgrades –be sure to attend our free Overview Session on Monday March 27, 2017, 11am…
MatrixMaxx 16.2 went live on June 21, 2016 (Analytics Custom Dimensions and Conversion Tracking)
Summer is officially here, and so is the latest release of MatrixMaxx. MatrixMaxx 16.2 rolls out Integration with Google Analytics (and more)! For a guided walk-through of the release, grab your favorite summer beverage and attend our free Overview Session on Thursday, June 23, 11am Eastern time on WebEx. (If you haven’t already, please RSVP…
Tracking Meeting Registration Conversions using parameterized URLs and the marketing code field
In today’s market, getting visitors to the page is only half the battle. You want to make that conversion. You want them to register for that meeting, and when they do, you want to know how they got to it, so you know what works and what to change. You can easily track these conversion…
Understanding Member Engagement Calculator Numbers
The Business Intelligence functions in the Report module offer quick views of high-level trends and aggregations of lots of data into one place. The Member Engagement Calculator is the pinnacle of this reporting. In order to make all of the numbers from the various modules work well together, some assumptions and decisions have been made…